Product Marketing Manager

San Mateo, California, United States | Marketing | Full-time | Allows remote

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Who are we?

interface, Inc. is a low code platform for enterprises to build digital assistants. It is headquartered in San Mateo, California. The founding team comes from some of the core AI groups of Microsoft with over 25 years of experience in building enterprises generating close to $50 Million in revenue and $2 Billion in transactions.

interface is proud to be powering some of the largest and most innovative enterprises across the world. Currently, the platform already processes millions of conversations every day with the total capacity across all the deployments adding up to 15,000 conversations per second or 1.2 Billion per day - close to 30% of Google’s worldwide traffic, making interface one of the leading players in the industry by far.

With the new version of our platform, we will be expanding the industries we target to include - Banking and Financial Services, Insurance, Online Retail and E-commerce, and Software.

What you will be doing?

  • Develop marketing strategies and positioning with global marketing stakeholders to drive adoption, in priority regions.
  • Develop the roadmap of the product in partnership with Product, engineering, operations, design teams, and other cross-functional stakeholders.
  • Develop marketing strategies to increase market penetration and demand generation for key market initiatives, industry-specific growth plans, and product portfolio
  • Deploy effective marketing campaigns that drive growth across the market
  • Develop content strategy and leading product-related content creation
  • Identify opportunities and recommend approaches to scale marketing programs across target markets
  • Provide insight and guidance to other teams including Digital Strategy, pre-sales, sales, account management,  digital marketing, and PR.
  • Work with the sales organization to develop account strategies by providing insights on messaging/positioning.
  • Develop product positioning and messaging that differentiates company’s products in the market and ensure positioning is consistent across all channels of communications
  • Educate both internal and external stakeholders about our product features/ benefits together with the product team.
  • Communicate the value proposition of the products to the sales team and work with the team to develop the sales decks, case studies, whitepapers, infographics, product videos that support the selling process.
  • Work with other marketing units on lead generation activities, including trade shows and digital marketing campaigns along with messaging and campaign assets.
  • Technically strong and should assist sales team on calls with prospects when appropriate to provide deeper dives into the product.

 Qualifications

  • 3+ years of product marketing experience in PaaS, SaaS, AI/Machine learning enterprise products strongly preferred
  • Result-oriented approach with proven ability to  influence multiple stakeholders
  • Exceptional written and verbal communications skills
  • Strong analytical skills
  • Expertise and awareness of marketing technology and tools
  • Candidates with start-up experience preferred