Senior Digital Marketing Manager

Bengaluru, Karnataka, India | Marketing | Full-time | Fully remote


About Us

Do you want to market a product that is called ‘indispensable’ by customers and one that has already generated over $50M in ROI for them in just under 12 months?

We do not want to remain a ‘hidden gem’ and are striving to build a well known global brand - your efforts will ensure we do just that. 

We take a lot of pride in having built a world-class product and continue to do so in a cutting edge field like Natural Language Understanding and want to take it to the entire Financial Services Landscape. 

Today, provides an out-of-the-box AI Assistant that acts as a “Personal Bank Teller” to help customers 24x7 through every step of the journey from a prospect to a customer. It is used by several financial institutions (FIs) across 5 countries spanning millions of conversations. Our customers have already witnessed over $50M+ ROI in just under 12 months.

Our vision is to put an AI-powered Personal Banking Assistant in everyone's pocket that not only helps with day-to-day banking needs but also helps with financial education to help each individual achieve financial wellness.

As a Senior Digital Marketing Manager you will be expected to :

  1. Develop digital marketing strategies to increase market penetration and demand generation 
  2. Identify opportunities and implement approaches to scale digital marketing programs across target markets
  3. Own the entire digital journey of a prospect
  4. Set up the digital marketing engine to gain insights from the entire prospect journey
  5. Be data-driven and continuously evolve the digital marketing set up

You can be a great fit if you satisfy the following criteria :

  1. Extremely self-motivated
  2. Ability to learn quickly and get things done
  3. Growth Mindset (read this if you don't know what it means - link)
  4. Emotional Maturity (read this if you don't know what it means - link)
  5. Passionate about the possibilities at the intersection of AI + Banking
  6. Worked in a startup of 5 to 30 employees
  7. A keen eye for research and data and believe in data-driven decision making
  8. Total experience of 8+ years in running B2B Digital Marketing programs along with 3+ years of experience in marketing PaaS, SaaS, AI/Machine learning enterprise products strongly preferred
  9. A very hands-on Digital Marketer with a great understanding of the entire digital marketing journey
  10. An expert in Email Marketing, Automation, Performance Marketing, Marketing Analytics & relevant Marketing tools
  11. Result-oriented with proven ability to influence multiple stakeholders
  12. Good written and verbal communications skills
  13. Strong analytical skills
  14. Your profile will be fast-tracked If you have experience in targeting C-suite of Financial Institutions in North America